CRM Manager

Execute CRM strategies and manage marketing automation for member engagement.

• •We are looking for a proactive, curious, and eager CRM Manager to join our Headquarter team in Berlin.
• •In this mid-level role, you will play a key part in executing our newsletter formats and lifecycle strategy, to maintain long-lasting relationships with our members through personalized, context-driven messaging.
• •Key Responsibilities Ideation, planning, and execution of regular newsletter formats and manual campaigns (emails, pushes, and in-apps).
• •Contributing to the lifecycle management strategy by setting up new touchpoints and tests within user flows.
• •Monitoring campaigns, building reports, and analyzing KPIs to continuously optimize performance.
• •Supporting the team in leveraging AI to automate existing processes and scouting for new opportunities.
• •Requirements 2-3 years of experience in Digital Marketing and CRM, with a solid understanding of mobile and web environments.
• •Hands-on experience with marketing automation platforms such as Airship, Braze, Iterable, or similar tools.
• •Commercially savvy and data-driven, with a love for challenging daily work by looking into data to generate new ideas.
• •Proficient in spoken and written English, and fluent in German.