About the role
Drive brand alliances for Paytm’s consumer platform.
- •Drive high-impact brand alliances for Paytm’s consumer platform by building strategic partnerships with leading FMCG brands.
- •Key Responsibilities Strategic Alliances: Identify, onboard, and scale partnerships with top FMCG brands for co-branded digital campaigns.
- •Ecosystem Expansion: Leverage and deepen brand relationships to drive multi-brand, multi-SKU integrations across geographies.
- •GTM & Campaign Design: Co-create high-impact consumer propositions (cashbacks, rewards, bundled offers) to maximize conversions and payment volume.
- •Requirements Experience: 4–7 years in Brand Alliances, Partnerships, or Corporate Sales, preferably within FMCG or digital ecosystems.
- •Network: Strong relationships with marketing, brand, or digital leaders across leading FMCG companies.
- •Domain Expertise: Solid understanding of brand partnerships, co-marketing constructs, digital payments, checkout journeys, and B2B2C growth models.
Match insights
Level:Mid