Product Marketing Lead, Enterprise
Sword HealthVirtual Physical company
United StatesLead
Khosla Ventures
General Catalyst
Sapphire Ventures
BOND
Transformation Capital
Armilar Venture Partners
Marketing
About the role
TL;DR
Drive Go-to-Market strategy and storytelling for Sword Health's AI Care platform in the Enterprise market.
- •Sword Health is seeking an ambitious Product Marketing Lead to define and scale AI Care within the Enterprise market.
- •This role is crucial for establishing a new category in corporate healthcare and technology.
- •Key Responsibilities Partner with General Managers to translate product capabilities into compelling packages for employer segments.
- •Develop sharp messaging and ROI propositions for Sword's AI Care platform.
- •Conceptualize, launch, and manage full-funnel enterprise campaigns and sales enablement materials.
- •Requirements 8+ years of B2B Product Marketing experience, with a track record of launching new products and driving enterprise GTM activation.
- •Proven experience marketing into complex B2B environments, ideally in enterprise health benefits, digital health, or HR tech.
- •Exceptional ability to translate complex technology into clear, high-converting value propositions for enterprise buyers.
- •A proven bias for action with a focus on pipeline impact and deal velocity.
- •Experience leveraging AI tools to accelerate marketing efforts.
Required skills
Product MarketingGo-to-MarketEnterprise SalesB2B SalesProduct Management
Nice-to-have skills
OpenAI APIAnthropic APIGemini APILangChainHugging Face
Domain expertise
healthtechai
Tech stack
OpenAI APIAnthropic APIGemini APILangChainHugging FacePythonJavaScriptSQLGitJiraConfluenceFigmaPostmanREST APIExcelPowerPointGoogle AnalyticsGA4WorkdayLeverMarketo