Demand Generation Marketing Manager

Develop and execute demand generation marketing strategies for the Japanese market.

• •Josys is seeking a data-driven and creative Demand Generation Marketing Manager to develop and execute marketing strategies for the Japanese market.
• •This role involves collaborating with sales, product, and global marketing teams to create campaigns that engage target audiences.
• •Key Responsibilities Plan, execute, and optimize integrated demand generation strategies including email, webinars, paid media, events, and SEO/SEM.
• •Localize global marketing content for the Japanese market.
• •Manage campaign KPIs such as lead acquisition numbers and pipeline contribution.
• •Optimize ROI through A/B testing on ads, emails, and landing pages.
• •Utilize AI for targeting accuracy and campaign optimization.
• •Requirements 4-7 years of experience in demand generation, growth marketing, or B2B SaaS marketing.
• •Deep understanding of the Japanese B2B market and purchasing behavior.
• •Hands-on experience with digital channels like SEO, SEM, LinkedIn ads, email marketing, webinars, and events.