Demand Generation Manager
AstraLaunch Services, company
United StatesSenior
BlackRock
Canaan
Marc Benioff
SherpaVentures Fund II, LP
Marketing
About the role
TL;DR
Drive pipeline growth through integrated demand campaigns.
- •As Astra's Demand Generation Manager, you will lead integrated campaign strategy and execution to drive pipeline growth.
- •Key Responsibilities Plan and run multi-channel demand campaigns.
- •Build and manage a tier-one target account program.
- •Help evaluate, select, and build out marketing tools and systems.
- •Track and report on marketing-sourced pipeline and conversion rates.
- •Partner with Product Marketing to turn content into campaigns.
- •Test new channels, offers, and messaging angles.
- •Requirements 3-5 years of demand generation or growth marketing experience.
- •Experience running account-based marketing programs.
- •Strong campaign copywriting skills.
- •CRM proficiency.
- •Comfort evaluating, selecting, and standing up new marketing tools and systems.
Required skills
Demand Generation
Domain expertise
fintech
