B
Sr. Specialist, Social Media & Contents
Blue Bottle CoffeeSpecialty Coffee company
Seoul, KoreaSenior
True Ventures
Google Ventures
Index Ventures
Fidelity
Morgan Stanley
Elevation Partners
Marketing
About the role
TL;DR
Lead social media strategy for Blue Bottle Coffee in Seoul.
- •Drive the digital heartbeat of the Blue Bottle brand in Seoul, leading social media strategy across platforms.
- •Key Responsibilities Develop and execute a comprehensive social media strategy.
- •Build and lead KOL, Content Creator, and Influencer programs.
- •Lead end-to-end content production process.
- •Manage and collaborate with external agencies and internal teams.
- •Track, report, and analyze social media performance.
- •Partner with product, retail, and e-commerce teams.
- •Requirements Passionate Brand Ambassador.
- •Intuitive Storyteller.
- •Data-Driven & Aesthetic.
- •Growth-Oriented & Adaptable.
- •Collaborative & Proactive (Kaizen).
Required skills
Social Media MarketingContent MarketingDigital MarketingProject Management
Domain expertise
ecommerce