Growth Marketing Associate

Drive user acquisition for mental fitness apps through media buying and campaign management.

• •The Mind Company is seeking a Growth Marketing Associate to own the growth stack for their award-winning mental fitness apps.
• •This role involves hands-on media buying and campaign management to drive user acquisition.
• •Key Responsibilities Build, optimize, and maintain app performance marketing campaigns on Paid Social and/or DSP channels.
• •Drive efficient new user acquisition to one of their flagship apps.
• •Execute continuous creative testing to improve campaign performance.
• •Present weekly performance trends and optimization recommendations.
• •Spearhead AI research to improve Growth tooling.
• •Requirements 1+ years of app performance marketing experience in AppLovin or Meta. 1+ years of experience writing creative briefs for D2C performance marketing ads.
• •Hands-on-keyboard campaign management experience of direct-response campaigns.
• •Understanding of performance marketing direct-response KPIs like CAC, ROAS, and LTV.