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Paid Media Marketer

CognitionAI Software company
San Francisco, United StatesMid
Marketing

About the role

Run and scale paid acquisition channels and measurement to drive efficient growth.

  • Own and scale Cognition's paid acquisition channels, managing agency partners and running campaigns across major platforms to drive efficient customer acquisition as spend scales.
  • Key Responsibilities Run and optimize campaigns across Google, Meta, TikTok, Instagram, YouTube, LinkedIn, Reddit, and X to lower CAC.
  • Manage paid media agency relationships and decide what to keep outsourced vs in-house.
  • Scale campaigns for both self-serve developers and enterprise buyers.
  • Test and iterate 10+ ad concepts per week with design and creative partners.
  • Stand up new channels (programmatic, podcast, CTV) and build measurement infrastructure.
  • Requirements 2-4 years running digital marketing campaigns.
  • Hands-on experience with Google Ads and/or Meta Ads Manager.
  • Managed $50K-$250K/month in ad spend and scaled budgets efficiently.
  • Experience setting up or improving conversion tracking and attribution.
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